![]() ![]() Twenty-two percent of consumers are happy to share personal data in return for a more personalized service or product.Price is not a barrier, since one in five consumers who expressed interest in purchasing personalized goods are willing to pay a 20% premium. ![]() On average, 36% of customers expressed interest in purchasing personalized products or services.When companies allow customers to see all the key features of a product and add their personal touch, increased leads and customer satisfaction follow.Ī recent consumer report published by Deloitte examines consumers’ attitudes and behaviors towards creating their own custom products and how businesses are adapting in response. Let’s now see some benefits that custom products can give e-commerce retailers and customers. ![]() It’s clear why digital marketers are implementing the business model of custom products. With 3D technologies, you can promote anything from new products to luxury goods like backpacks, hoodies, phone cases, business cards, drinkware, décor, and more They allow their customers to personalize their watches with more than 2,000 options. Baume offers high-end custom design luxury watches using an interactive online 3D configurator powered by Hapticmedia. These 3D technologies also allow businesses to transform traditional static product photography into fun, interactive, customizable product promotions. On the other hand, customization-focused 3D technologies allow buyers to adjust products to their liking. It’s easy to understand the draw, as the global e-commerce and other non-store retailers’ market size is projected to grow by $9.5 trillion by 2027. Benefits of customized product options and 3D technologyīusinesses use customized products to break into the e-commerce industry. Most of their plugins include free installation.Ĭustomers can also personalize their products through technologies like a user-friendly 3D product configurator. To build their easy-to-use e-commerce platforms, companies use product customizer apps like Shopify, Magento, Bigcommerce, Squarespace, WooCommerce, and more.Ĭompanies also use popular platforms like these to incorporate add-ons and templates to design their own product pages for their websites. What are custom products?Ĭustom products are an appealing, powerful, and unique way to offer more value to consumers.Ĭustom products are one-of-a-kind goods that give customers the flexibility of choosing the texture, color, material, size, or features.Ĭustom goods and services are, by definition, a marketing strategy that innovates through the ability for each customer to create a unique product. In this article, we’ll explore what custom products are, the benefits of customization options, and examples of successful e-commerce companies that have implemented customizable products to their marketing strategy with 3D technology. Studies in 2017 projected that by 2040, 95% of purchases will be facilitated by e-commerce. Lately, online shopping has risen more than ever before. Personalization, flexibility, and uniqueness are valuable advantages of using custom products to improve ecommerce conversion rates, customer retention, and industry authority. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |